£3b Wasted on Invisible Sites
A survey by Microsoft has revealed that British SMEs are wasting an estimated £3b on websites that are virtually invisible to search engines. The survey showed that although 2.79 million small businesses have a website, 62% are not investing in search marketing campaigns. Therefore, they are not making the most of their online presence. Search marketing includes search engine optimisation which involves creating website content which helps to increase the position of the website in search engines. If a business appears on the first page of a search engine then they have a higher chance of potential customers finding their website.
Get Your Site Out There
- Register with Search Engines - we can get you on all major Search Engines.
- Get the Content right - we can help you with your typography.
- Pick your Keywords - using software we pick words that will attract customers.
- Advertise on Google - get your name out there and target your customers.
What is Search Engine Optimization (SEO)?
Search Engine Optimization is the technique of building websites in such a way that it gets a higher ranking on a search engine (e.g. Google). At Design Scientific we have all the necessary tools to help you get a high ranking on any search engine. To ensure that our sites rank highly we hand code every site with search engines in mind to maximise their impact.
What is Search Engine Marketing?
Search Engine Marketing is how a website is promoted on a search engine (e.g. Google).Search engine marketing makes it easy to target potential prospects while they are actively engaged, looking for your products and services. At Design Scientific we are able to advise you on any advertising campaign on the internet. We specialise in pay per click (e.g. Adwords) and E-mail campaigns.
We can help convert browsing to buying!
At Design Scientific we can develop websites from scratch that will be fully optimized for search engines or we can improve your own website ranking.
